Understand XML Sitemaps. This is another form of site map that is only visible to search bots, not to users. This is not a replacement for an HTML site map; it's generally a good idea to have both.[6] The XML Sitemap provides meta information to search engines, notably how often pages are updated. This can increase the speed that Google indexes new or updated content on your site.[7]
With the Knowledge Graph, we’re continuing to go beyond keyword matching to better understand the people, places and things you care about. To do this, we not only organize information about webpages but other types of information too. Today, Google Search can help you search text from millions of books from major libraries, find travel times from your local public transit agency, or help you navigate data from public sources like the World Bank.
If you simply have too many URLs on your site, Google might crawl a lot but it will never be enough. This can happen because of faceted search navigation for instance, or another system on your site that simply generates too many URLs. To figure out whether this is the case for you, it’s always wise to regularly crawl your own site. You can either do that manually with Screaming Frog’s SEO spider, or with a tool like Ryte.
If you simply have too many URLs on your site, Google might crawl a lot but it will never be enough. This can happen because of faceted search navigation for instance, or another system on your site that simply generates too many URLs. To figure out whether this is the case for you, it’s always wise to regularly crawl your own site. You can either do that manually with Screaming Frog’s SEO spider, or with a tool like Ryte.

What systems will you adopt for publishing your content? Systems are basically just repeatable routines and steps to get a complex task completed. They’ll help you save time and write your content more quickly, so you can stay on schedule. Anything that helps you publish content in less time without sacrificing quality will improve your bottom line.
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